

About Event
From Hype to Habit: AI Meets Service Design
18:30
Doors Open
19:00
Event Starts
Launchlabs
Where
Service Designers, Recruiters, UX Designers, For Anyone With A Passion For Service Design.
For Who
Speakers



Location
Thanks To All Our Partners & Hosts
For Continuous Support
Live Music By

TSNR
DJ / Producer

DISTORT
DJ/Producer

Viki Midori (aka V)
DJ

Giovanni Boeli
DJ/Producer
Join us on April 29th for a special edition of “From Hype to Habit: AI meets Service Design”, hosted in collaboration with Launchlabs and Service Design Drinks Berlin. This evening will explore the metabolic disconnect between AI hype and human reality, bringing together practitioners working at the intersection of AI, service design, and behaviour change.
Through one focused talk and a participatory discussion, we will look at why professionals are struggling to move beyond surface-level AI use, and how habit-based approaches can help turn occasional experimentation into consistent, deliberate practice.
Why Attend?
• Understand why most AI efforts fail i…

A relaxed meetup for Service designers, Product Designers, UX/UI Designers & Creatives in Berlin. Grab a drink, share ideas & be part of the design movement.
A Global Initiative, Now In Berlin
We’re a community of designers, strategists & tech lovers
who meet monthly to
shape the future of design.
exchange ideas, spark inspiration &
10+
Years
70+
Speakers
30+
Locations
19+
Collaborations


Meet SDD Berlin Team





Our Journey in Numbers

10+
Years

70+
Speakers

30+
Locations

19+
Collaborations
Yes. Registration is required to manage capacity and ensure a smooth check-in experience. You can reserve your spot directly through the SDD Berlin ticket page on this website.
First check your Spam or Promotions folder and search for “SDD Berlin”. If you still don’t see it, make sure your inbox isn’t full and wait a few minutes as emails can sometimes take time to arrive.
No. You can simply show your digital ticket on your phone at check-in when you arrive at the venue.
Bring your curiosity, questions, and openness to conversation. Many attendees also bring a notebook or laptop if they like taking notes during talks.
This event is open to anyone interested in service design, UX, product design, or innovation whether you’re a designer, student, researcher, or simply curious.
Please get in touch with ‘hello@sddberlin.com’ for any press related inquiries.

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/ MEETUPS / 2026
Upcoming Event
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![See you tonight! 🎉 @sddberlin
Designing #Policy, #Product & Practice in #Healthcare
⚡ Preetha Moorthy — designing health tech within German regulation
⚡ Noah Petermann — launching diagnostics within your own brand
⚡ Scott Marin — procedural way-finding in emergency care
Then: 3 discussion tables, drinks, snacks and you. 💗
🚪 Doors 18:30 · Talks 19:00
📍 @thoughtworks, Revaler Str. 31 [Event Space]
Last seats: 🔗 LINK IN OUR BIO 🔗
#SDDBerlin #servicedesign](https://scontent-den2-1.cdninstagram.com/v/t51.82787-15/838629105_18118774222945499_3695854951942206661_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=106&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=nluejxdDwqEQ7kNvwE2qPod&_nc_oc=AdqbhPDSR4WzWlUn2lA1JUWMhTdMSK3nyRqj3SefE9kbSlpe_9sbyANf6l8TqOlkjD4&_nc_zt=23&_nc_ht=scontent-den2-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=4oAZzPC_RqwXFW7DJYYTVA&_nc_tpa=Q5bMBQIiaeEV1RCyhTM0KU4mWWYtEuUOtXON8ZDqUJGodCGcXYAg1qehendoxDOS9G5FsUiDxxXyW5nL&oh=00_AQOUUwJb0UjO7PFBX2f8BAQ29RNM5EW059TMc7gYDT17eA&oe=6ACE7491)


![Meet Noah Petermann – our second speaker at @sddberlin × @ux_healthcare on October 5th. 🎤
Noah is Co-Founder of @anivahealth. He built a B2C diagnostics brand to €30k+ in monthly revenue, and today he helps founders launch diagnostics within their own brands in weeks, covering testing, logistics, compliance and digital results.
⚡ Lightning talk: How to launch diagnostics within your brand in weeks
The blood test is the easy part. Getting labs, logistics, compliance and digital results to work together is where most ideas stall. Noah shows how to get a diagnostics product out the door fast, and what that really takes. 🩸🚀
One for everyone building in health: founders, product people and designers alike.
📅 Monday, October 5
📍 @thoughtworks Berlin, Revaler Str. 31 [Event Space]
🚪 Doors open at 18:30 · Talks start at 19:00
In collaboration with @ux_healthcare 💗💚
Free entry, limited seats: 🔗LINK IN BIO🔗
——
Please note: this is a free community event made possible by the generosity of our speakers and partners. Out of respect for everyone in the room, we kindly ask you to arrive on time. Doors open at 18:30. Seating is first-come, first-served, and we cannot guarantee a seat for late arrivals. If your plans change, please cancel your ticket so someone else can take your spot. ♡
#SDDBerlin #UXHealthcare #ServiceDesign #Startups](https://scontent-den2-1.cdninstagram.com/v/t51.82787-15/797006801_18117632962945499_834266206945222477_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=110&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=O2-FvZYDmdsQ7kNvwH3gGJP&_nc_oc=AdoJxflMCd8tP_Kme7nCcsaaIlOQvpCZvNfTs2oxd2Xyb4S6ylTzqvOL5pg7dkSmiIc&_nc_zt=23&_nc_ht=scontent-den2-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=4oAZzPC_RqwXFW7DJYYTVA&_nc_tpa=Q5bMBQIAiL60uIFn60yTUKdYWcgJHMLK8BbLh6Imao2y4QeL4mbZGG_sJtRKYRlw4Sf0SPqKbO-zVdAh&oh=00_AQPqFvoIiAQzbtHQeXuHJEsaCRs-utf6zsHg6uv2Mev8Zg&oe=6ACE8ECB)


























